It is a fact that industries are in constant evolution. Twenty-five years ago, the only way to access a new application was to install it from a CD-ROM or a floppy disk. Today, Internet is accessible and used everywhere: at home, at work, on our smartphones, and now even our cars have Internet connectivity. This has meant a total revolution for the software industry.
The ASP model (Application Service Providers) first, and SaaS (Software as a Service) nowadays are consistent proof of it. The SaaS model goes even further and here are 3 reasons why:
1. Adoption & Flexibility
For web-based SaaS, you no longer need to install the software, and it is the same for all other customers. SaaS applications are available everywhere and for everyone. Due to people’s recent usability to Internet, SaaS tends to have high adoption rates with a lower learning curve, reducing risks and giving extra reasons for people to implement it. Jeffrey Kaplan, managing director at THINKstrategies stated: “it gives organisations an easy path to generate quick time to value and measurable ROI”.
2. Cost reduction
SaaS has recently emerged as from the many benefits that offers to business of all sizes and conditions. It is based on subscription, eliminating license fees and therefore comes with low initial costs. It implies a massive reduction of costs affecting the IT infrastructure and the people managing it. Everyone wins!
3. ‘Easy-Peasy’ Upgrades & Continuous Integration
We have experienced a shift from “purchase a software on a CD in a box and pay for upgrades if you can afford it ” to “rent it, get the latest updates in real-time and pay on a monthly basis until you no longer need it”. SaaS manages all updates/upgrades, allowing users to skip laborious installations of patches. On the other hand, many SaaS providers offer customised options according to client’s needs. Moreover, a lot of them provide APIs (Application Programming Interfaces) that let you integrate the different ERP (Enterprise Resource Planning) systems existing within your organisation.
Gartner’s CRM market share already reported that 41% of CRM Systems were SaaS-based in 2014. This just gives us an insight of how SaaS has become of utmost importance in today’s businesses.